Brand

Brand Identity Kit

Download official UPGO brand assets including logos, color palette, and usage guidelines.

Colors

Primary Teal

#5eead4

RGB(94, 234, 212)

Teal Light

#6ee7b7

RGB(110, 231, 183)

Teal Dark

#0d9488

RGB(13, 148, 136)

Dark BG

#01010d

RGB(1, 1, 13)

Secondary BG

#181825

RGB(24, 24, 37)

Text Primary

#f0f0ff

RGB(240, 240, 255)

Usage Guidelines

Do

  • Use the official logo files provided
  • Maintain minimum clear space around the logo
  • Use the correct brand color palette
  • Scale the logo proportionally

Don't

  • Alter or distort the logo shape
  • Change logo colors outside the approved palette
  • Add drop shadows or gradient effects
  • Place the logo on busy or low-contrast backgrounds

Download Full Brand Kit

Includes all logos, icons, color palette, and brand usage guidelines in a single package.